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PAOLO ROMA

Curriculum and Research

Subjects

Academic Year Subject identification code Subject name ECTS Course of study
2023/2024 22389 DIGITAL MARKETING 6 MANAGEMENT ENGINEERING
2023/2024 22340 DIGITAL MARKETING (MODULO) 6 MANAGEMENT ENGINEERING
2023/2024 22248 DIGITAL TRANSFORMATION C.I. 18 MANAGEMENT ENGINEERING
2023/2024 02795 ECONOMIA PER INGEGNERI 6 INGEGNERIA CIBERNETICA
2023/2024 18414 GESTIONE DEI SISTEMI SANITARI 6 INGEGNERIA BIOMEDICA
2023/2024 04864 MARKETING 6 MANAGEMENT ENGINEERING (IN TELEDIDATTICA)
2023/2024 04864 MARKETING 6 MANAGEMENT ENGINEERING

Publications

Date Title Type Record
2023 Crowdfunding performance, market performance, and the moderating roles of product innovativeness and experts' judgment: Evidence from the movie industry Articolo in rivista Go to
2023 Understanding blockchain applications in Industry 4.0: From information technology to manufacturing and operations management Articolo in rivista Go to
2023 The Short- and Long-Term Impacts of COVID-19 Pandemic on the Sharing Economy: Distinguishing Between “Symptomatic” and “Asymptomatic” Platforms Articolo in rivista Go to
2023 The performance of green communication across social media: Evidence from large-scale retail industry in Italy Articolo in rivista Go to
2023 Managing service shutdowns: Cash refunds or vouchers? Articolo in rivista Go to
2021 Understanding the purchasing behavior of consumers in response to sustainable marketing practices: An empirical analysis in the food domain Articolo in rivista Go to
2021 Sharing economy and dynamic pricing: Is the impact of Airbnb on the hotel industry time-dependent? Articolo in rivista Go to
2021 Environmental Sustainability Orientation, Reward-Based Crowdfunding, and Venture Capital: The Mediating Role of Crowdfunding Performance for New Technology Ventures Articolo in rivista Go to
2021 Development of a decision support system framework for cultural heritage management Articolo in rivista Go to
2021 On the signaling effect of reward-based crowdfunding: (When) do later stage venture capitalists rely more on the crowd than their peers? Articolo in rivista Go to
2020 Sharing Economy: A Business Perspective Capitolo o Saggio Go to
2020 Crowdfunding as a tool to support sustainability-oriented initiatives: Preliminary insights into the role of product/service attributes Articolo in rivista Go to
2019 How does brand-related user-generated content differ across social media? Evidence reloaded Articolo in rivista Go to
2019 Understanding the crowdfunding phenomenon and its implications for sustainability Articolo in rivista Go to
2019 Diversification and performance in the mobile app market: The role of the platform ecosystem Articolo in rivista Go to
2019 Sharing economy and incumbents' pricing strategy: The impact of Airbnb on the hospitality industry Articolo in rivista Go to
2018 Reward-based crowdfunding campaigns: Informational value and access to venture capital Articolo in rivista Go to
2017 From the crowd to the market: The role of reward-based crowdfunding performance in attracting professional investors Articolo in rivista Go to
2017 A real options game of alliance timing decisions in biopharmaceutical research and development Articolo in rivista Go to
2016 Should conference pricing mechanisms incorporate options? eedings Go to
2016 Understanding the price drivers of successful apps in the mobile app market Articolo in rivista Go to
2016 The role of the distribution platform in price formation of paid apps Articolo in rivista Go to
2016 Cooperation among competitors: A comparison of cost-sharing mechanisms Articolo in rivista Go to
2016 Revenue models, in-app purchase, and the app performance: Evidence from Apple's App Store and Google Play Articolo in rivista Go to
2016 Does diversification pay in the app market? Evidence from Apple's App Store and Google Play eedings Go to
2015 An empirical analysis of online price dispersion in the Italian airline industry Articolo in rivista Go to
2015 The role of the distribution platform in price formation of paid apps Contributo in atti di convegno pubblicato in volume Go to
2015 Understanding the Drivers of the Daily App Rank: The Role of Revenue Models eedings Go to
2014 An alliance timing game under real options in biopharmaceutical industry eedings Go to
2014 Price dispersion and competition in business routes: An empirical analysis eedings Go to
2014 Factors influencing success in the Italian app markets: an empirical analysis eedings Go to
2014 Price dispersion, competition, and the role of online travel agents: Evidence from business routes in the Italian airline market Articolo in rivista Go to
2014 Opaque Distribution Channels for Competing Service Providers: Posted Price vs. Name-Your-Own-Price Mechanisms Articolo in rivista Go to
2014 The role of product-based crowdfunding in attracting traditional startup funding eedings Go to
2013 Price dispersion in the Italian airline industry: the role of competition and online travel agents eedings Go to
2013 An empirical analysis of revenue drivers in the mobile app market eedings Go to
2013 What to show on the wine labels: a hedonic analysis of price drivers of Sicilian wines Articolo in rivista Go to
2013 BIOPHARMACEUTICAL ALLIANCES AND COMPETITION: A REAL OPTIONS GAMES APPROACH Articolo in rivista Go to
2012 The developers' perspective in Mobile App Markets: an empirical analysis of price drivers eedings Go to
2012 Factors influencing prices in the mobile apps’ store distribution model: An empirical study eedings Go to
2011 Group Buying of Competing Retailers Articolo in rivista Go to
2010 Designing multi-attribute auctions for engineering services procurement in new product development in the automotive context Articolo in rivista Go to
2010 Generic Advertising, Brand Advertising and Price Competition: An Analysis of Free-Riding Effects and Coordination Mechanisms Articolo in rivista Go to
2009 Cooperation and competition strategies in advertising eedings Go to
2008 Models of group-buying in competitive markets eedings Go to
2007 Shaping collaboration in new product development through negotiation and auctions eedings Go to
2006 A Theoretical Framework For Collaborative Engineering In New Product Development In The Automobile Industry Capitolo o Saggio Go to
2006 Collaboration Engineering Framework To Support New Product Development In The Automobile Industry eedings Go to