Le virtù "cardinali" del "revenue manager". Spunti di riflessione sulla misurazione della performance aziendale
- Authors: Ruisi, M; Di Fede, G; Fasone, V
- Publication year: 2010
- Type: Articolo in rivista (Articolo in rivista)
- Key words: Misurazione performance, virtù aziendali, revenue management
- OA Link: http://hdl.handle.net/10447/59474
Abstract
The article considers the role of managerial virtues for a revenue manager, by starting from the definition and the role of the revenue management in the hotel sector.