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FRANCESCO MANGIAPANE

Mediterranean Great Conversation

  • Authors: Mangiapane, F
  • Publication year: 2015
  • Type: Articolo in rivista (Articolo in rivista)
  • Key words: Architectural Design, Bruno Latour, Design, design del prodotto, fashion design, Grande Conversazione, Great Conversation, Invention of Tradition, Mediterranean Sea, Mediterraneo, Music, Packaging, Social Media, Soft Economy, Visual Identity
  • OA Link: http://hdl.handle.net/10447/104713

Abstract

The exit from the Mediterranean emergency requires rethinking its identity in a new perspective. This means recognizing its legitimate role as a “Great Sea in Between”, as a cultural interface able to connect all the citizens that address to it, in everyday life and as individuals, involving them in a real “great conversation” based on the design disciplines. Design, Brand, Visual Identity, Packaging, Social Media, Fashion, Food, Architecture, Music may be powerful antidotes to the immobility of those who mourn a lost Mediterranean harmony and also a viable alternative to the ethnic closure led by the proponents of the Clash of Civilizations.